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Projects:
- I think in video, audio, animation, illustrations, presentations, experiences.
- I select, capture and curate the nuanced details and research insights to bring stories to life.
- I develop prototypes quickly to visualize concepts, test assumptions and solicit feedback with a variety of prototyping tools.
- I analyze research insights for prototyping & design opportunities, and drive design process with making.
maviscaodesign@gmail.com
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‘Trust Her’ Birth Control Counseling Service
2023
I was a part of an IDEO.org team that created a teen-centered counseling service in Dallas seeking to break down the barriers around birth control discussions.
We co-created with teens, parents and providers in Dallas County to make this service possible. Our work has been informed by conversations, research activities and collaborations with 40+ people who are teens assigned female at birth, parents or guardians, and counselor figures that included clinic staff that support teens today.
I joined the team to support the prototyping phase of the project, where we traveled to Dallas to prototype a counseling booth using the existing brand.
My role:
Ideation and Brainstorming
- Identifying Design Opportunities: Collaborated with the team to ideate and brainstorm based on existing research and work.
- Concept Development: Developed concepts for new features and interactions that could be integrated into the counseling booth and digital platforms.
Multimedia Design
- Multimedia Creation: Prototyped a multimedia hub which included interactive elements such as a birth control quiz, audio stories, and pamphlets, aimed at providing engaging and informative content for teens.
- User-Centric Content: Ensured that all multimedia content was relevant, accessible, and engaging for the target audience. Incorporated feedback from users to refine and improve the content.
Rapid Problem Solving
- Prototyping Challenges: Quickly addressed and resolved any issues that arose during the prototyping process. This included technical difficulties and user experience challenges.
- Adaptive Design: Adapted designs on the fly to better suit the needs of users and the constraints of the prototyping environment. Maintained flexibility to ensure the best possible outcomes.
Brand Application
- Multimedia Integration: Integrated existing brand elements into different types of media, including digital quizzes, audio stories, and printed pamphlets. Ensured that all media types worked together to support the overall brand message.
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